Peso Pluma Net Worth in 2025: Mexico’s Corrido Star Turned Global Sensation
Peso Pluma is one of the hottest names in Latin music today. Rising from the regional Mexican music scene, he has become a global phenomenon thanks to his signature blend of corridos, tumbados, urban beats, and raw storytelling. With viral hits, chart-topping collaborations, and international tours, Peso Pluma has rapidly built a devoted fan base and a lucrative career. His youthful energy, distinct voice, and street-smart lyrics have positioned him as a leader in the new wave of Latin music.
As fans worldwide continue to stream his music and fill arenas, Peso Pluma Net Worth in 2025 is a topic of growing interest. This article dives into his financial rise, music journey, and sources of income.
Peso Pluma Snapshot
| Category | Details |
|---|---|
| Name | Peso Pluma |
| Net Worth (2025 figure) | $12 million (estimated) |
| Profession | Singer, Rapper, Songwriter |
| Nationality | Mexican |
| Birth Date | June 15, 1999 |
| Birth Place | Zapopan, Jalisco, Mexico |
| Age (in 2025) | 25 years |
| Residence | Los Angeles, California / Mexico |
| Career Started | 2020 |
| Business | Music, Touring, Merchandising, Endorsements, Social Media |
| Role | Pioneer of modern corrido urbano, global Latin music star |
| Legacy | Modernizing regional Mexican music, blending corridos with urban sounds |
| Notable Achievements |
– Billboard Latin Music Award winner – First regional Mexican artist to perform at MTV VMAs – GÉNESIS album debuted at No. 3 on Billboard 200 – Over 1 billion streams across platforms – Sold out global tours, including major festivals |
| Success Journey |
– Began recording music in his teens – Gained attention with 2020 mixtapes and collaborations – Breakthrough with “Ella Baila Sola” in 2023 – Released chart-topping album GÉNESIS and embarked on successful tours – Collaborated with global artists, expanding his international reach |
| Source of Income |
– Music Streaming (Spotify, Apple Music, YouTube) – Live Concerts and Tours – Merchandising and Branding – YouTube and Social Media – Endorsements |
| Family |
– Born to a Mexican mother and a father of Lebanese descent – Keeps personal family life private but acknowledges their support |
| Trivia |
– Known for his signature mullet hairstyle and unique fashion sense. – His genre-crossing sound introduced traditional Mexican music to new global audiences. – Plans to launch a nonprofit foundation focused on arts education and youth empowerment. |
Family
Peso Pluma was born in Zapopan, a city in the Mexican state of Jalisco, to a Mexican mother and a father of Lebanese descent. His multicultural roots have contributed to his diverse sound and wide appeal. While he keeps his personal life relatively private, he has mentioned in interviews the importance of his family and how they supported his early career, especially during his initial struggles as an independent artist.
Net Worth
As of 2025, Peso Pluma Net Worth is estimated at $12 million. This figure has grown significantly over the past two years due to:
- Global music streaming revenue
- International tour earnings
- High-profile collaborations
- Merchandise and brand partnerships
- YouTube monetization and social media income
In less than five years, Peso Pluma has gone from recording in his bedroom to becoming one of Mexico’s most internationally successful artists of the decade.
Age
Born on June 15, 1999, Peso Pluma is 25 years old in 2025. Despite his young age, he’s already left a major mark on the music industry and is widely seen as a pioneer of modern corrido urbano.
Personal Life
Peso Pluma is known for his unique fashion sense, signature mullet hairstyle, and laid-back attitude. He blends regional Mexican culture with urban streetwear and global music trends. Though he often keeps his romantic life out of the spotlight, he’s frequently linked to other celebrities and influencers in Latin America and the U.S.
He remains focused on music, business, and expanding his influence, often sharing snippets of his creative process and behind-the-scenes life with fans via social media platforms like Instagram and TikTok.
Professional Life
Breakthrough in Latin Music
Peso Pluma first gained attention with his 2020 mixtapes and collaborations in the corridos tumbados genre. His rise accelerated in 2022 and 2023 when he collaborated with artists like:
- Natanael Cano
- Eslabon Armado
- Fuerza Regida
- Luis R Conriquez
The song “Ella Baila Sola”, a collaboration with Eslabon Armado, topped the Billboard Hot Latin Songs chart and even entered the Billboard Hot 100, a rare feat for a corrido artist.
Hit Albums and Tours
Peso Pluma’s 2023 album, GÉNESIS, debuted at No. 3 on the Billboard 200, marking the highest-charting regional Mexican album in U.S. history at the time. The album featured major hits like:
- “Rosa Pastel”
- “Bye”
- “PRC” with Natanael Cano
- “La Bebe (Remix)” with Yng Lvcas
He followed the album’s success with the Doble P Tour, performing across Latin America, the U.S., and Europe, selling out venues like:
- The Toyota Arena in California
- Foro Sol in Mexico City
- Major festivals including Coachella and Vive Latino
His 2024 tour brought in over $20 million in gross ticket sales, making him one of the highest-earning Latin touring acts under 30.
Global Collaborations
Peso Pluma has also worked with international stars, expanding his reach beyond Latin America. Some notable collaborations include:
- “Qlona” with Karol G
- “Chanel” with Becky G
- “Tulum” with Grupo Frontera
- Tracks with DJ Snake, Feid, and Bad Bunny
His genre-crossing sound has introduced traditional Mexican music to new global audiences.
Success Journey
Peso Pluma’s success didn’t happen overnight. He began writing and recording music in his teens, inspired by both regional Mexican sounds and American hip-hop. He built his fanbase from the ground up, uploading songs to YouTube and collaborating with underground artists.
His decision to blend corridos with trap and reggaeton rhythms created a new subgenre—corridos urbanos—which resonated with a younger generation seeking both cultural roots and modern vibes.
In just a few years, he became a symbol of the new Latin movement, earning praise for modernizing a traditional sound without losing its authenticity.
Source of Income
Music Streaming
Peso Pluma earns millions of dollars annually through:
- Spotify
- Apple Music
- YouTube
- Pandora and Amazon Music
His Spotify streams exceed 1 billion, with monthly listeners consistently above 30 million.
Live Concerts and Tours
Touring is a major income stream. In 2024 alone, Peso Pluma grossed over $20 million from live performances and sold out multiple stadiums and arenas.
VIP ticket packages, merchandise sales, and after-party appearances add substantial revenue.
Merchandising and Branding
Peso Pluma has launched a successful merchandise line, including:
- Streetwear-inspired clothing
- Limited edition collabs with Latin fashion designers
- Custom jewelry and sunglasses
He’s also partnered with brands like Nike Latino, Coca-Cola, and Monster Energy Latin, earning six-figure endorsement deals.
YouTube and Social Media
His official YouTube channel has over 3 million subscribers and hundreds of millions of views, generating consistent ad revenue.
He also monetizes:
- TikTok virality
- Instagram promotions
- Exclusive content and fan club subscriptions
While Peso Pluma has made his mark in corridos and global collaborations, gaming personalities like Duke Dennis Net Worth achieved financial success by excelling in streaming, esports, and community building, highlighting shared themes of reinvention and resilience.
Major Achievements
- Billboard Latin Music Award winner
- First regional Mexican artist to perform at MTV VMAs
- GÉNESIS album debuted at No. 3 on Billboard 200
- Over 1 billion streams across platforms
- Performed on major U.S. TV shows like Jimmy Fallon and Tiny Desk Concerts
Philanthropy and Social Contributions
Peso Pluma is increasingly involved in giving back. His initiatives include:
- Donating to music programs in underfunded Mexican schools
- Supporting mental health awareness for youth
- Hosting benefit concerts for natural disaster relief in Jalisco
- Promoting Latino representation in global media
He plans to launch a nonprofit foundation in late 2025 focused on arts education and youth empowerment across Latin America.
Peso Pluma’s financial success in Latin music mirrors the achievements of social media influencers like Livvy Dunne Net Worth, who have built wealth through content creation, influencer marketing, and digital entrepreneurship, showcasing diverse paths to financial success.
Conclusion
Peso Pluma Net Worth in 2025 is estimated at $12 million, reflecting his meteoric rise in music and savvy moves as a young entrepreneur. He has become a defining figure of the new generation of Latin artists—reshaping corridos for global stages while staying true to his roots.
With upcoming albums, tours, and global partnerships in the pipeline, Peso Pluma’s net worth is expected to grow rapidly. As he continues breaking barriers, he’s not just changing music—he’s changing culture. For more articles, visit DigitalConnectMag.
